More than a label: an industrial policy with purpose
The program Made in Mexico has been relaunched in 2025 as part of a national strategy to strengthen the industry, promote MSMEs and position the country as a benchmark for quality and local production. Beyond the seal, it is a public policy that integrates tax incentives, strategic alliances, logistical modernization and diplomatic support to bring Mexican products to international markets.
Keys to the new approach
- Official certification for Mexican products
- Logistical and technological support
- Access to international trade fairs, stores and platforms
- Financing and reduction of paperwork
- Increased domestic content in trade and value chains
Strategic alliances that make expansion possible
Companies such as UPS have joined this initiative with training programs, digital tools for exporting and visibility campaigns for products with the "Made in Mexico" seal. These alliances enable thousands of Mexican MSMEs to compete in the global market with the necessary support.
Real cases that inspire
Examples include Karina StamensThe company, a family business that has managed to export without large volumes, shows that it is possible to grow with logistical intelligence, proper certification and institutional support.
Tangible benefits
- Increased sales and international exposure
- Discounts on freight and logistics costs
- Access to tax credits and incentives
- Participation in global trade fairs and trade showcases
- Digitization of key processes
Challenges to overcome
To access these benefits, MSMEs must adapt their processes to international quality standards, comply with technical and sanitary regulations, and incorporate modern logistics solutions to compete efficiently.
🧾 Sources:
- Forbes Mexico - Increased requests from MSMEs seeking "Made in Mexico" certification:
https://forbes.com.mx/se-disparan-solicitudes-de-mipymes-que-buscan-certificacion-hecho-en-mexico-economia/ - Mexico Business News - UPS joins Hecho en México to boost SME global expansion:
https://mexicobusiness.news/mobility/news/ups-joins-hecho-en-mexico-boost-sme-global-expansion - El Heraldo de México - ANTAD expects "Made in Mexico" boost to SMEs:
https://heraldodemexico.com.mx/economia/2025/5/22/antad-espera-impulso-las-pymes-por-lo-hecho-en-mexico-701028.html - Reform - SE anticipates second phase of Hecho en México:
https://www.reforma.com/anticipa-se-segunda-fase-de-hecho-en-mexico/ar3028277 - T21 - Plan Mexico will promote regional value chains:
https://t21.com.mx/plan-mexico-impulsara-las-cadenas-de-valor-regionales/ - Logistix News - The future of the supply chain for SMEs:
https://logistixnews.com/2025/06/26/el-futuro-de-la-cadena-de-suministro-para-pymes/
